The Emails, the Emails..
Don't you just hate it sometimes when you look over your email and there are
spammy email promotions all over? I get the feeling. I get so annoyed about it
sometimes, I just skip the whole lot of them.
But what am I saying? I'm a marketer!... Well, a marketer should put him- or
herself on the shoes of a customer sometimes. When I thought about how
irritated I get when I see spammy mail in my inbox, as a marketer I think of how
pathetic the mails are.
So going through the Internet, I look for more information on how to construct an
email that could capture customers and direct them to our website. Well, I've
come across a lot of articles about it. Here are two of the articles I refer to. These
two are quite helpful especially in this holiday season where a lot of products and
services are being introduced through emails.